Cookie Policy
Last updated: 20 October 2025
1. What Are Cookies
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our site.
2. How We Use Cookies
&7 uses cookies for the following purposes:
- Essential Cookies: Required for the website to function properly, including page navigation and access to secure areas
- Analytics Cookies: Help us understand how visitors interact with our website by collecting anonymized usage data through Vercel Analytics
- Performance Cookies: Monitor website performance and loading times to improve user experience
3. Types of Cookies We Use
Essential Cookies
These cookies are strictly necessary for the website to function and cannot be disabled in our systems.
Duration: Session or up to 1 year
Provider: &7, Vercel (hosting platform)
Analytics Cookies
These cookies help us understand how visitors use our website by collecting anonymized information.
Duration: Up to 24 months
Provider: Vercel Analytics
Data: Anonymized - no personal identifiers collected
4. Third-Party Cookies
Our website uses Vercel Analytics, which may set cookies to collect anonymized usage data. This helps us:
- Understand which pages are most popular
- Identify technical issues and improve performance
- Analyze traffic patterns and user behavior
- Optimize content and user experience
Vercel Analytics is privacy-friendly and does not collect personally identifiable information. For more information, visit Vercel's Analytics Privacy Policy.
5. Managing Your Cookie Preferences
You have the right to accept or reject cookies. You can exercise your cookie preferences by:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Delete all cookies stored on your device
- Block all cookies from being set
- Block third-party cookies only
- Receive notifications when cookies are being set
Please note: Blocking essential cookies may prevent parts of our website from functioning properly. You will not be able to use all features if you disable essential cookies.
Browser-Specific Instructions
- Google Chrome: Settings → Privacy and security → Cookies and other site data
- Mozilla Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Microsoft Edge: Settings → Privacy, search, and services → Cookies
6. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Our analytics provider (Vercel Analytics) respects DNT signals, and we do not track users who have DNT enabled in their browser settings.
7. Cookie Duration
We use both session cookies and persistent cookies:
- Session Cookies: Temporary cookies that are deleted when you close your browser
- Persistent Cookies: Remain on your device for a set period or until you manually delete them (up to 24 months for analytics)
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a revised "Last updated" date.
9. Data Protection and Privacy
Our use of cookies is governed by Singapore's Personal Data Protection Act (PDPA). For comprehensive information about how we collect, use, and protect your personal data, please read our Privacy Policy.
10. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Email: enquiry@ampersands.co
Address: Singapore
Data Protection Officer: enquiry@ampersands.co
This Cookie Policy is compliant with Singapore's Personal Data Protection Act (PDPA) and is designed to provide transparency about our cookie usage practices.